rum customer - meaning and definition. What is rum customer
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What (who) is rum customer - definition

BENEFITS A VENDOR PROMISES A CUSTOMER WILL IN RETURN PAYMENT OR OTHER VALUE-TRANSFER
Customer needs; Customer proposition

Rûm         
  • Cappadocia]], Nevşehir/Turkey.
AUTONYM
Rum, Anatolia; Rüm; Roum; Ruem; Ar-Rūm; Rūm; Rumes (Portuguese); Rum (term); Al-Rūm; Rume; Rûmi; Rûm
Rûm (; singular Rûmi), also transliterated as Roum (in Arabic ar-Rûm; in Persian and Ottoman Turkish Rûm; in ), is a derivative of the term Ῥωμαῖοι (Rhomaioi). The latter was an endonym of the pre-Islamic inhabitants of Anatolia, the Middle East, and the Balkans, dating to when those regions were parts of the Byzantine (Eastern Roman) Empire.
Rum (endonym)         
  • Cappadocia]], Nevşehir/Turkey.
AUTONYM
Rum, Anatolia; Rüm; Roum; Ruem; Ar-Rūm; Rūm; Rumes (Portuguese); Rum (term); Al-Rūm; Rume; Rûmi; Rûm
Rūm ( , collective; singulative: Rūmī ; plural: Arwām ; Rum or Rumiyān, singular Rumi; or , singular ), also romanized as Roum, is a derivative of the Middle Persian term hrōm, itself ultimately derived from Greek Ῥώμη. The latter was an endonym of the pre-Islamic inhabitants of Anatolia, the Middle East, and the Balkans, dating to when those regions were parts of the Eastern Roman Empire.
Customer attrition         
BUSINESS METRIC
Customer Churn; Customer churn
Customer attrition, also known as customer churn, customer turnover, or customer defection, is the loss of clients or customers.

Wikipedia

Customer value proposition

In marketing, a customer value proposition (CVP) consists of the sum total of benefits which a vendor promises a customer will receive in return for the customer's associated payment (or other value-transfer).

Customer Value Management was started by Ray Kordupleski in the 1980s and discussed in his book, Mastering Customer Value Management. A customer value proposition is a business or marketing statement that describes why a customer should buy a product or use a service. It is specifically targeted towards potential customers rather than other constituent groups such as employees, partners or suppliers. Similar to the unique selling proposition, it is a clearly defined statement that is designed to convince customers that one particular product or service will add more value or better solve a problem than others in its competitive set.